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Schnucks Picks Zebra Technologies For Data Capture, Mobile Computing

Schnucks employee using Zebra product.

Schnuck Markets has selected Zebra Technologies Corp. for data capture, mobile computing and printing solutions. Schnucks is transitioning from 1D to 2D barcodes and scanners to embed additional data into barcodes to ensure accurate data capture. Zebra says its MP7000 grocery scanner scale and DS8178 cordless scanners reduce double-scans and improving checkout speeds for Schnucks shoppers.

Schnucks also is using the MP7000 to capture virtually every electronic and printed barcode in any condition and can scan GS1 Stacked DataBar barcodes for fresh products.

“One of our core values is putting the customer first,” said Dave Steck, VP of IT infrastructure and application development for Schnucks. “Zebra’s innovative, reliable grocery solutions have improved the efficiency and performance of our teammates, which has led to better customer service.”

Zebra’s 11th Annual Global Shopper Study found that most store associates (56 percent) agree shoppers are better connected than store associates and more than 70 percent believe they could improve the shopper experience with handheld mobile computers and scanners. Schnucks teammates are equipped with Zebra’s TC70, TC51 and TC20 mobile computers with Android running the Schnucks Shelf Management (ShelfMan) application to manage store inventory, order products and transfer items between locations. The TC70 and TC51 are used by teammates throughout the store while the TC20 is used in the pharmacy.

“Zebra provides a performance edge to Schnucks teammates with solutions that help drive top-line revenue, increase staff effectiveness and improve the overall shopping experience,” said Pat Glennon, VP, North America enterprise sales. “Our growing portfolio of innovative, enterprise-class grocery solutions helps Schnucks and our other customers realize gains in performance, loyalty and shopper satisfaction at a time when the industry is undergoing significant transformation.”

Consistent shelf labeling between and within stores also leads to a better shopper experience. The company says its Zebra QLn320 mobile printer makes printing professional shelf labels consistent and easy to scan across all stores.


About the author



An 11-year employee of The Shelby Report who writes for and about food. In previous lives, she worked at a police department in Texas and an amusement park in Arkansas. She also was a newspaper publisher for more than a decade. Not sure which of those qualified her for this job.

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