Mercato Inc., a New York-based online ordering and delivery platform for independent grocers, is offering an order management and delivery dispatching service. The software service is designed for grocers to manage customer orders and tap into Mercato’s courier network.
The service leverages the same technology Mercato offers to merchants as part of its nationwide online marketplace and grocery delivery service. It allows grocers to have their own customized service on their PCs or tablets to manage online and phone orders; leverage a CRM system; arrange delivery through an automated, nationwide dispatch service; create loyalty programs; manage inventory and more.
Mercato Order Management and Dispatch Service allows retailers to:
- Leverage Mercato’s 10,000-plus courier network to deploy delivery within hours.
- Search by customer name, phone number or email address.
- Automatically populate customer data, preferences and order history.
- Easily organize and prioritize orders, from same-day to 30 days out.
- Access a library of 300,000 grocery products for rapid order entry.
- Enable targeted loyalty programs and special promotions with a CRM system.
- Ensure state-of-the-art security for credit card processing and customer privacy.
“When I worked in my dad’s store as a teenager, we used carbon paper for phone orders and deliveries—it was a nightmare to keep everything organized. So, I devised a whiteboard system to organize orders but soon realized the store really needed a straightforward, centralized place to see all orders and manage them. That’s when I started working on creating an order management service specifically for independent grocers,” says Bobby Brannigan, Mercato founder and CEO. “Now grocers can use the service to organize everything in one place, leverage Mercato’s vast delivery network and access CRM tools for one low monthly fee.”
Harlem Shambles, a Harlem-based butcher, says the Mercato service has been a game changer, especially during busy seasons.
“We have been doing home delivery ourselves, limiting the hours we were able to reach our customers. We wanted to move our deliveries to Mercato to create a centralized location to keep orders organized and allow us to deliver anytime our shop is open,” says Tim Forrester, Harlem Shambles president. “Since the new Mercato system has been in place, we are more organized, error-free and handling more deliveries than ever before.”
For a limited time Mercato is offering five free deliveries with the service.
Mercato offers same-day delivery of groceries and specialty foods from more than 600 independently owned stores in dozens of neighborhoods across the country. Currently, Mercato provides delivery in New York (Brooklyn, Manhattan and Queens); Chicago; San Francisco; Alameda, California; Washington, D.C.; Boston, Philadelphia and Los Angeles.
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