Veggies Made Great has gained traction in four major retailers.
Kroger’s Harris Teeter division accepted five new items: Superfood Veggie Cakes, Spinach Egg White Frittata, Veggie Bacon & Potato Frittata, Double Chocolate Muffins and Blueberry Oat Muffins. Lowes accepted four new items: Superfood Veggie Cakes, Spinach Egg White Frittata, Double Chocolate Muffins and Blueberry Oat Muffins. Weis is offering two new items, the Spinach Egg White Frittata and Veggie Bacon & Potato Frittata; and Publix has added two new veggie cakes—Butternut Squash and Broccoli Cheddar—to its Veggies Made Great business.
All Veggies Made Great products have vegetables as the first and primary ingredient. The products are manufactured in a peanut-free, tree nut-free, soy-free facility and every product in the Veggies Made Great line is both allergy friendly and made using clean ingredients. The company is based in Avenel and Rahway, New Jersey.
Veggies Made Great debuted two new Veggie Cake flavors in summer 2019, Butternut Squash and Broccoli Cheddar. The Butternut Squash Veggie Cake is made with a blend of butternut squash, carrots and a hint of brown sugar. The Broccoli Cheddar Veggie Cake is made with broccoli, carrots and cheddar cheese, offering consumers 5g of protein. Both are gluten free and have 90 calories per serving.
In August 2018, Veggies Made Great debuted a line of veggie-rich Frittatas in two flavors: Spinach Egg White and Veggie Bacon & Potato. The Spinach Egg White Frittata is made with spinach, tomatoes, onions and red bell peppers; the Veggie Bacon and Potato Frittata contains cauliflower, potato, onions and veggie bacon made from pinto beans.
The company has programs already in place in key retailers like Costco, Kroger, Target, Shop Rite, Publix, Stop & Shop, Giant, Meijer, H-E-B, Ralphs, Fry’s and The Fresh Market.