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PLMA Names Davies As Acting President Following Death Of Sharoff

PLMA Peggy Davies
Peggy Davies

The board of directors of the Private Label Manufacturers Association (PLMA) has named Peggy Davies as acting president. Her appointment follows the death of Brian Sharoff, president. He died last month after a brief illness.

Since 2016, Davies has served as PLMA VP of association relations.

“For four decades, Brian was the face of PLMA,” said Lisa Manzoline, director of sales for Reynolds Consumer Products and chairman of the PLMA Board of Directors. “It is now our responsibility to focus on the future. As the board of directors, we understand this is a difficult and challenging time for many different reasons. We have full confidence that Peggy Davies will be a capable and dynamic leader of PLMA at this crucial juncture—one who is familiar with our member base and the unique challenges we face for the remainder of 2020 and into 2021. Peggy has the experience and qualifications needed and is 100 percent ready to carry forward the important work of the association from day one, as the executive board conducts a search to determine a permanent successor.”

Commenting on her appointment, Davies said: “I’m honored and deeply grateful to the PLMA Executive Committee and Board of Directors for entrusting me with this tremendous responsibility. As we deal with Brian’s loss, we will best honor his decades-long legacy by carrying on his vision, which we have worked together to build on these last four years. I have been inspired by my close relationship with him for more than 25 years, and with our outstanding and dedicated staff I am eager to carry forward the exceptional programs we created.”

Davies joined PLMA as VP in 2016. Before that she was elected to the board of directors in the early 1990s where, over the course of two terms, she either served on or chaired the programming, trade relations and communications committees. She was elected board chairman for two terms, from 2003 to 2004 and, among many other accomplishments, dedicated efforts toward expanding PLMA’s commitment to education for industry executives.

In addition to PLMA, she brings three decades of private label industry experience in executive positions. With Daymon Associates from 1985 to 1989, she was involved in building the private label program at Wegmans Supermarkets in Rochester, New York. From there she entered the manufacturing business as VP of private label sales for Comstock Michigan Fruit-Agrilink-Birds Eye. Then, from 1999 to 2015, she was food service general manager for the ingredient business at McCain Foods USA, based in Chicago. In 2012, Davies founded Women Impacting Storebrand Excellence (WISE), a nonprofit professional development organization to promote diversity and inclusion in the store brand industry.

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